Alibaba and Shopee clash in Vietnam as ASEAN e-commerce war rages
The landscape post-COVID is predicted to have e-commerce be the next big thing. With companies like Grab, Gojek, and other...
Month: March 2021
How much has consumer behaviour changed in the past year – and how can marketers adapt?
Brands must learn to adapt positively to the changes in customers behavior, lockdown means more people are going to be...
From experiment to necessity: How leading brands are leaning on eCommerce for growth
Alexandra Vogler, senior director, e-business, Asia, Middle East and Africa, Procter and Gamble, who said that today, P&G is rethinking...
The Year Of The Pivot: How Agencies Adapted Their Strategies In 2020
It’s during this tough time that we see which agency thrives and flops, which are forward-thinking and which are not...
The Top Digital Marketing Channels of 2021
Our research in 2021 reveals that the top 3 channels in advertising are going to experience an increase in their...
