Should E-commerce Merchants Have A Physical Presence?
The pandemic pushed online sales forward. Now that growth is starting to slow down. Post-pandemic, there is a strong emotional...
The pandemic pushed online sales forward. Now that growth is starting to slow down. Post-pandemic, there is a strong emotional...
The pandemic sparked a push towards new shopping platforms as people were not shopping in stores anymore. Established live stream...
Feelings about online shopping are more mixed, perhaps because many people identify shopping in stores as one of the curtailed...
Brand websites and marketplaces may satisfy different online consumer needs. Shoppers may visit a brand site for inspiration and then...