How to Master Livestream Shopping 
How to Ride the Growing E-commerce Wave in Southeast Asia 
Top Stories of #Week32 
Predictions For E-Commerce As Physical Shopping Returns 
How Brands Can Prepare for Mega-sale Season 
E-sports Commerce Channel Is Gaining More Popularity As Millions Are Tuning-In Monthly
Summary According to Nielsen Thailand, e-sports fans spend an average of 13 hours per week in gaming-related activities. The average...
Top 10 Best Selling Brands In South East Asia By BrandIQ – Weekly Series | 11-17 July
BrandIQ reveals the top 10 best-performing brands in South East Asia for the week of 11-17 of July, follow BrandIQ’s...
Customer loyalty can be improved by optimizing your data strategy.
Summary In 2021, B2C businesses will boost their engagement and retention marketing investment by 15%. A company's data strategy should...
How to personalize correctly with conversational commerce
Although 63% of consumers want personalized recommendations, only 22% are satisfied with the level of customization they now receive.Marketers want...
The global normalcy index, Is the world returning to pre-pandemic life?
Summary Working remotely appears to be here to stay, yet going out to eat may never be as common as...
BrandIQ Reveals The Top 10 Brands In South East Asia – Weekly Series [04 – 09 July]
This week in Singapore, hardware giants Asus are in first place with a leap from 7th place last week, with...
Study shows 57% increase in influencer impact amidst shift to Instagram stories and Tiktok
Summary: In 2020, influencer partnerships had a 57% higher impact and effectiveness than in 2019. This year, TikTok's sponsorship activity...
July Week 1 (5th-9th): Ecommerce News Weekly Roundup
Starting the week with insightful data from BrandIQ e-commerce analytics. This week, BrandIQ revealed the top 10 best-selling brands in...
Digitally Native Brands Vs. Legacy Brands – Who Wins In 2021?
Let’s start with an introduction. Digitally native companies or brands are businesses that have only existed in the digital world,...
How M&M leads CPG brands with Direct-To-Consumer Strategy as Shoppers Shift to Online
Companies are quickly racing to build their Direct-to-Consumer operations, and one company that implemented it almost to perfection is M&M’s. ...