Spotify Explores TikTok-Style Video Feed
Spotify is testing a TikTok-style video feed that shows video clips while it streams music, TechCrunch...
Fan Marketing Gains Traction As Consumers Pay Creators Directly
Content creators are the new bastions of cultivating consumer relationships, loyalty, and sales, as revealed by...
2022: The Year Of E-commerce Customer Experience
Google’s 2021 Southeast Asia (SEA) e-conomy report said that 8 out of 10 of SEA’s internet...
More Global Brands Shift To Direct-To-Consumer Model
Isolation during the global pandemic has forced consumer packaged goods (CPG) brands to move to an...
Asia Pacific Trade Pact To Rule The Digital Economy
The Regional Comprehensive Economic Partnership (RCEP) – a free trade agreement among 15 countries in the...
E-commerce, Medical, Beauty Sectors To Flourish In 2022
The ongoing pandemic and resulting change in consumer behavior are seen to sustain the growth of...
The Meteoric Rise Of Social Commerce In SEA
Social commerce, a subset of e-commerce, accounted for half (44%) of Southeast Asia’s U$109-billion e-commerce market...
46% Of Southeast Asia’s Businesses Prioritize Omnichannel Strategies – TMX Survey
About 46% of businesses in Southeast Asia plan to prioritize an omnichannel strategy in the next...
4 Quick Tips For Direct To Consumer Success In 2022
Direct-to-consumer (D2C) marketing is an approach where a business promotes and sells a product or service...
E-commerce, Medical And Beauty Sectors To Flourish In 2022 According To The University Of The Thai Chamber Of Commerce (UTCC)
The ongoing pandemic and resulting change in consumer behavior are seen to sustain the growth of...
