How to Turn Viewers into Buyers via Live Commerce & Shoppable Videos
Marketers are increasingly presenting viewers with live-stream shopping to display products to a live, online audience that can participate in...
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The High Smartphone Adoption Rate Is Driving Social Commerce
The social commerce market is projected to grow by $2900.3 billion in 2030, a CAGR of 31.6%. The trend is...
How TikTok Has Changed The Way Gen Z Shops Online
TikTok has taken off over the past few years, with the platform now boasting over one billion active users. Businesses...
Top E-commerce News from Week #51
Influencer Marketing is Driving ROI for Brands 58% of consumers reported they were influenced to buy something from a creator...
Influencer Marketing is Driving ROI for Brands
Influencer marketing has become one of the most effective ways for brands to become household names and can greatly drive...
Top E-commerce News from Week #50
Millennials & Gen-Z Report Social Media as Top Channel for Discovering International Brands 75% of consumers reported they purchased from...
How To Increase E-Commerce Profitability In Turbulent Times
Tighter competition and the emergence of digital advertising platforms have made it harder and more expensive for e-commerce retailers and...
Top E-commerce News from Week #49
aCommerce Leads Brand’s Suntory with Multichannel eCommerce Solution It has been an incredible journey seeing how much Suntory Beverage &...
Top E-commerce News from Week #48
Lazada 11.11 The #aTeam is thrilled to be a part of Lazada's 11.11, the biggest sales event of the year, and humbled to...
Influencer Marketing Set To Be Top Objective For Social Commerce Campaigns
Two-thirds (62%) of 150 marketers across the UK, US, Asia, Australia, Europe, and the Middle East believe that social commerce...